Pressalit A/S

• New international marketing material of high artistic and aesthetic quality with photos from Dubai, London, and Sweden. ‘The book sets new standards for communication within the industry and has caught the attention of existing and potential customers,’ said Sales Director OEM, Niels Norge.

• Leading the entire process from idea presentation to finished brand book.
• Strategy development and execution, project description, contracts, development and implementation of international travel, coordination and budget management.
• Recruitment through networks and tendering rounds with external suppliers in the form of associates from their own network: Photographer, graphic designer, etc.
• Responsible for the team and external suppliers.
• Communication at the strategic and executive level.
• Brand strategy: Development and execution.
• Idea and concept development as well as visual storytelling in collaboration with photographer and graphic artist.
• Text writing.
• International cooperation and network: Negotiations and contacts with authorities in Dubai and London.
• International travel: Development and implementation.
• Photo shoot in Dubai with associates: Planning and active participation.

Photo: Courtesy of Pressalit A/S